Privacy Policy

Below we inform you about the collection of personal data when using our website. Personal data is any data that relates to you personally as a user, e.g. name, address, email addresses, user behaviour.

1. Controller for Data Processing / Contact

The controller as per Art. 4 para. 7 EU General Data Protection Regulation (GDPR) for data processing is:
Ehrmann Wohn- und Einrichtungs GmbH
Lotschstraße 9
76829 Landau in der Pfalz
Telephone: +49 (0) 6341 977-0
Contact form

2. Data Protection Officer

Please address any questions regarding data protection to the Data Protection Officer of Ehrmann Wohn- und Einrichtungs GmbH Mr Fuchs via email: dsb@moebelehrmann.de or by phone 06341-977-1500

You are also welcome to contact our Data Protection Officer via the postal address or telephone number provided above.

3. Collection and Processing of Personal Data

Data when visiting the site

The website of Ehrmann Wohn- und Einrichtungs GmbH (provider) can be visited without the user providing personal information. When visiting our websites, the user's browser transmits the following data to the provider's server, where it is stored: user's IP address, date and time of access, file requested, amount of data transferred, website from which the visit comes, browser type, language and version of browser software, operating system of the user. The legal basis is Art. 6 para. 1 sentence 1 lit. f GDPR. The provider's legitimate interest is that this data is used to ensure the functionality and optimisation of the provider's website. This data is stored separately from other personal data of users. The data is not passed on to third parties.

Data when using the contact form

If the user sends an enquiry to us via the online form in the “Contact” section, first and last name, post code, city, country, and email address will be collected. Additional details (e.g. telephone number) can be added optionally. The collection of this data serves to quickly process the contact request.

By submitting a contact request, the user agrees that we may contact them via one of the provided contact methods in order to process the request. The legal basis is Art. 6 para. 1 sentence 1 lit. f GDPR. Our legitimate interest lies in simple communication with the customer concerning their specific request and thus good customer service. The data is not forwarded to third parties. The data is stored separately from other personal data of users and will be blocked after the request has been processed.

Data when purchasing a voucher online Personal data of the user will be collected by us to establish, execute or terminate a contract in the purchase of vouchers online. For the order, the user must provide certain mandatory details (salutation, first and last name, street, house number, post code, city, email address). Personal data is only forwarded for order fulfilment to the shipping service commissioned with delivery. The legal basis is Art. 6 para. 1 sentence 1 lit. b) GDPR.

4. Use of Cookies

Our websites use cookies. Cookies are small text files saved by the internet browser on the user's computer system. Cookies can be transmitted to the site upon access and thereby enable identification of the user. Their purpose is to make the online offering more user-friendly and effective overall.

The following types of cookies are used on our website:

Transient cookies: These cookies are automatically deleted when the user closes their browser.

Persistent cookies: These cookies are automatically deleted after a specified period, which may differ depending on the cookie.

It is possible to object to the setting of cookies at any time by changing the settings in your internet browser. Cookies can be deleted by changing settings in the user's browser. Please note that deactivation of cookies may mean not all functions of the provider’s website can be used to their full extent. The legal basis is Art. 6 para. 1 sentence 1 lit. f GDPR. The provider's legitimate interest is to offer a user-friendly and efficiently managed website.

You can prevent the collection of data generated by the cookie and related to your use of the website (including your IP address) by Google as well as the processing of this data by Google by downloading and installing the browser plugin available here.

5. Routine Erasure and Blocking of Personal Data

We process and store personal data of the data subject only for as long as necessary to achieve the purpose of storage. Storage beyond this can occur if provided for by the European or national legislators in EU regulations, laws or other provisions to which the controller is subject.

As soon as the purpose of storage no longer applies or a legally prescribed retention period expires, the personal data will be routinely deleted.

6. User Rights

The user has the following rights regarding their personal data with respect to us:

Right of access

Right of rectification or erasure

Right to restrict processing

Right to object to processing

Right to data portability

No fully automated decision making (including profiling) pursuant to Art. 22 GDPR is used for processing the data you provide.

The user also has the right to complain to a data protection supervisory authority about the processing of their personal data by the provider.

Your relevant supervisory authority depends on the federal state of your residence, your work, or the alleged infringement. A list of supervisory authorities (for the non-public sector) with addresses can be found at: https://www.bfdi.bund.de/DE/Infothek/Anschriften_Links/anschriften_links-node.html.

7. Right of Withdrawal for User Consent

If the user has provided consent for the provider to process their data, they may withdraw this consent at any time.

The user can revoke consent for third-party tools directly in the consent tool. All other consents can be revoked by email to online-service@moebelehrmann.de.

8. Use of Google Maps

We use Google Maps to display an interactive map on our website. Google Maps is operated by Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland. When the user visits the subsite on which the Google Maps map is shown, Google receives the information that the user has accessed this page. In addition, the data mentioned in item 3 of this statement is transmitted. If the user is logged in to Google when viewing the map, this data is assigned directly to the user’s account. Google stores the collected data as user profiles and uses them for advertising and market research purposes. The user has a right to object to the creation of user profiles by Google. By using our website, you consent to the collection, processing, and use of the data by Google.

Further details can be found in Google’s privacy policy:

https://www.google.com/intl/de/policies/privacy/index.html

The legal basis is Art. 6 para. 1 sentence 1 lit. f GDPR. The provider’s legitimate interest is to offer a user-friendly and effective website.

9. Google Analytics

If you consent to “Marketing & Statistics Cookies” in our consent tool, you agree to the following data processing and the possible transfer to countries outside the European Economic Area. These countries may not have the same level of data protection and the enforcement of your rights may be restricted or not possible:

This website also uses Google Analytics, a web analytics service operated by Google Inc., 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA. Google Analytics also uses so-called “cookies”, which are text files stored on your device (PC, mobile, tablet, etc.). These cookies enable analysis of user website usage. The information generated by the cookie about website usage is generally transferred to and stored on a Google server in the USA.

On our behalf, Google will use this information to analyse website usage, to compile reports about website activities, and to provide other services related to website and internet usage to us. The IP address transmitted by the user’s browser in the context of Google Analytics will not be merged with other data from Google.

The user can prevent the installation of cookies by configuring their browser software; in this case, however, not all functions of this website may be available in full.

It is possible to object to the collection and use of the IP address by Google Analytics with effect for the future. This can be achieved using a special program that can be installed for the user’s web browser. More information on this can be found at http://tools.google.com/dlpage/gaoptout?hl=de.

The legal basis for the processing of the data is Art. 6 para. 1 lit. a GDPR.

10. Use of Google Ads

To measure the success of our advertising efforts, we use Google Ads conversion tracking. If certain goals (“conversions”) are achieved on our site, such as completing an order or signing up for our newsletter, Google records achievement of this goal. This allows Google to measure the number of goal completions. In addition, cookies previously set by Google are only used for assigning adverts already clicked and are therefore essential for achieving the goal. Google processes these data on servers in the USA, but does not combine them with personal data in your Google account.

11. Use of the Google Tag Manager

We use Google Tag Manager on our website, a service from Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA (hereinafter “Google”). Google Tag Manager is a tool that allows us to manage website tags via a user interface. The tool itself does not implement cookies and does not collect personal data. It only triggers other tags, which in turn might collect data under certain circumstances. However, Google Tag Manager does not access this data.

Processing is based on our legitimate interest in efficient administration of the tags required for the operation and optimisation of our website (Art. 6 para. 1 lit. f GDPR).

Further information about Google Tag Manager can be found in Google’s usage guidelines at: https://www.google.com/intl/de/tagmanager/use-policy.html.

12. Use of Google reCAPTCHA

We use Google reCAPTCHA v3 from Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland on our website.

reCAPTCHA is used to check whether data entry on our website (e.g. in contact forms or the ordering process) is performed by a human or by an automated program. To do this, reCAPTCHA analyses the behaviour of the website visitor based on various characteristics. The analysis begins automatically as soon as a visitor enters the website. For this analysis, reCAPTCHA evaluates various information (e.g. IP address, time spent on the website, mouse movements, or device and browser settings). Data collected during the analysis will be transmitted to Google. The use of reCAPTCHA is based on Art. 6 para. 1 lit. f GDPR. Our legitimate interest lies in protecting our website from abusive automated data collection and from spam.

Further information about Google reCAPTCHA as well as Google’s privacy policy can be found at:

https://policies.google.com/privacy?hl=de

https://policies.google.com/terms?hl=de

13. Email Newsletter Data

To send our newsletter we require an email address from you. Verification of the entered email address is necessary and you must consent to receipt of the newsletter. Additional data will not be collected or will be optional. The use of this data is solely for the purposes of sending the newsletter.

The data provided when subscribing to the newsletter will be processed solely on the basis of your consent (Art. 6 para. 1 lit. a GDPR). You may revoke your given consent at any time. For revocation, a simple notification by email is sufficient, or you may unsubscribe using the “Unsubscribe” link in the newsletter. The lawfulness of any data processing already carried out remains unaffected by the revocation.

Data entered for setting up the subscription will be deleted in case of unsubscription. If this data has also been submitted to us for other purposes elsewhere, it shall remain with us.

14. YouTube Integration for Displaying Video Content

For integrating and displaying video content, our website uses plugins from YouTube. The operator of the corresponding plugins is Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland.

When a page with an integrated YouTube plugin is accessed, a connection with the YouTube servers is established. This notifies YouTube of which of our pages you have visited.

YouTube can directly associate your browsing behaviour with your personal profile if you are logged into your YouTube account. You can prevent this by logging out first.

The use of YouTube is in the interest of an attractive presentation of our online offers.

Details about how user data is handled can be found in YouTube’s Privacy Policy at: https://www.google.de/intl/de/policies/privacy

The legal basis for data processing is Art. 6 para. 1 lit. f GDPR. The provider’s legitimate interest is to offer a user-friendly and effective website.

15. Use of Mouseflow

We use Mouseflow on this website, a web analysis service of Mouseflow ApS, Flaesketorvet 68, 1711 Copenhagen, Denmark. Mouseflow records user behaviour on our website, including mouse movements, clicks, scrolling behaviour, and form completions, in order to improve user friendliness and optimise the website according to our visitors’ needs.

The following data is collected: anonymised IP address, browser type and version, operating system, device type, screen resolution, visited pages, and dwell time. Keyboard input is only recorded in non-excluded form fields and does not record any sensitive or personal data. Mouseflow processes the data solely in anonymised form and cannot personally identify users.

Data processing is based on your explicit consent in accordance with Art. 6 para. 1 lit. a GDPR, which you give via the cookie consent banner. No data will be collected before Mouseflow is enabled. An order processing contract per Art. 28 GDPR exists with Mouseflow. You may object to the data collection at any time and deactivate recording at the following opt-out page: https://mouseflow.com/de/opt-out/.

Your rights to access, correction, and deletion of data may be exercised either with us or directly with Mouseflow at datenschutz@mouseflow.com

16. Appearance on Facebook

For the information service offered here, we use the technical platform and services of Facebook Ireland Ltd., 4 Grand Canal Square Grand Canal Harbour, Dublin 2, Ireland.

Please note that you use this Facebook page and its features at your own risk. This applies particularly to the use of the interactive features (e.g. commenting, sharing, rating). Alternatively, the information offered here can also be accessed on our website at Möbel Ehrmann | Einfach schöner wohnen (moebelehrmann.de).

When visiting our Facebook page, Facebook collects, among other things, your IP address and other information that is present as cookies on your PC. This information is used to provide us, as the operator of Facebook pages, with statistical information on the use of the Facebook page. Further information is provided by Facebook under the following link: Insights | Facebook Help Centre | Facebook

The data concerning you collected in this context is processed by Facebook Ltd. and may also be transferred to countries outside of the European Union. Which information Facebook receives and how it is used is generally described by Facebook in its data usage guidelines. There you will also find details about contact options for Facebook and about the settings for advertisements. The data usage guidelines are available at the following link: Meta Privacy Policy – How Meta collects and uses user data | Privacy Centre | Manage your privacy on Facebook, on Instagram and in Messenger | Facebook Privacy

The complete Facebook data policies can be found here: Facebook

Facebook does not conclusively or clearly state how it uses the data from visits to Facebook pages for its own purposes, to what extent activities on the Facebook page are assigned to specific users, how long Facebook stores this data and whether data from a visit to the Facebook page is passed on to third parties; this is unknown to us. When accessing a Facebook page, the IP address assigned to your device is transmitted to Facebook. According to Facebook, this IP address is anonymised (for "German" IP addresses). Facebook also stores information about its users' devices (e.g. as part of the “login notification” function); Facebook may thereby be able to assign IP addresses to individual users. If you are currently logged in to Facebook as a user, a cookie containing your Facebook ID is on your device. This enables Facebook to track that you have visited this page and how you have used it. This is also true for all other Facebook pages. Through embedded Facebook buttons on websites, Facebook can record your visits to such websites and assign them to your Facebook profile. Based on this data, content or advertising may be tailored to you.

If you wish to avoid this, you should log out of Facebook or deactivate the “stay logged in” function, delete the cookies present on your device, and close and restart your browser. In this way, Facebook information that directly identifies you is deleted. You can then use our Facebook page without revealing your Facebook ID. If you access interactive features (like, comment, share, message, etc.), a Facebook login screen will appear. Once logged in, you will be recognisable to Facebook as a specific user again.

Information about how to manage or delete information about you can be found on the following Facebook support pages: Meta Privacy Policy – How Meta collects and uses user data | Privacy Centre | Manage your privacy on Facebook, on Instagram and in Messenger | Facebook Privacy

As the provider of the information service, we do not collect or process any additional data.

You will find this privacy policy in its current version on our homepage, linked under “Privacy” on our Facebook page. For questions regarding our information offering, you may contact us at “dsb@moebelehrmann.de”. Further information about Facebook and other social networks, and how to protect your data, can also be found at Youngdata: Home Page

17. Appearance on Instagram

For the information service offered here, we use the technical platform and services of Meta Platforms Ireland Limited, 4 Grand Canal Square, Dublin 2, Ireland.

Please note that you use this Instagram page and its features at your own risk. This applies particularly to the use of interactive features (e.g. commenting, sharing, rating). Alternatively, the information offered on this page can also be accessed on our website at Möbel Ehrmann | Einfach schöner wohnen (moebelehrmann.de).

When you visit our Facebook page, Instagram collects, among other things, your IP address and other information that is present as cookies on your PC. This information is used to provide us, as the operator of Instagram pages, with statistical information on the use of the Instagram page. Further information is provided by Facebook under the following link Terms of Use | Instagram Help Centre

The data collected about you in this context is processed by Meta Platforms Ireland Limited and may also be transferred to countries outside of the European Union. Instagram describes in its data usage guidelines, in general terms, which information Instagram receives and how it is used. There you will also find information about contact options for Instagram and about the settings for advertising. The data usage guidelines are available at the following link: Meta Privacy Policy – How Meta collects and uses user data | Privacy Centre | Manage your privacy on Facebook, on Instagram and in Messenger | Facebook Privacy

The manner in which Instagram uses the data from visits to Instagram pages for its own purposes, to what extent activities on the Instagram page are assigned to individual users, how long Instagram stores this data and whether data from a visit to the Instagram page is passed to third parties, is neither clearly nor conclusively stated by Instagram, nor is it known to us. When accessing an Instagram page, the IP address assigned to your device is transmitted to Instagram. According to Instagram, this IP address is anonymised (for "German" IP addresses). Instagram also stores information about users' end devices (e.g. as part of the “login notification” function); it may thus be possible for Instagram to assign IP addresses to individual users. If you are currently logged into Instagram as a user, a cookie containing your Instagram ID is present on your device. This enables Instagram to understand that you have visited this page and how you have used it. The same applies to all other Instagram pages. Instagram buttons embedded in websites allow Instagram to record your visits to those sites and associate them with your Instagram profile. Based on this data, content or advertising may be tailored to you.

If you wish to avoid this, you should log out of Instagram or deactivate the “stay logged in” function, delete the cookies on your device, and close and restart your browser. In this way, Instagram information that can directly identify you is deleted. You can then use our Instagram page without revealing your Instagram ID. If you use interactive features (like, comment, share, message, etc.), an Instagram login screen appears. After logging in, you will once again be recognisable to Instagram as a specific user.

Information on how to manage or delete your data is available on the following Instagram support pages: Meta Privacy Policy – How Meta collects and uses user data | Privacy Centre | Manage your privacy on Facebook, on Instagram and in Messenger | Facebook Privacy

As the provider of the information service, we do not collect or process any other data.

This privacy policy can be found in the latest version on our homepage, linked under "Privacy" on our Instagram page. If you have any questions regarding our information offering, you can contact us at “dsb@moebelehrmann.de”. Further information on Instagram and other social networks, and how to protect your data, can also be found at Youngdata: Home Page

18. Pinterest

For web analytics and advertising purposes on Pinterest and on third-party websites, when you visit our website, Pinterest Europe Ltd., Palmerston House, 2nd Floor, Fenian Street, Dublin 2, Ireland (“Pinterest”) automatically enables interest-based advertising through the collection and processing of data (IP address, time of visit, device and browser information, as well as information about your use of our website based on certain events such as visiting a site or newsletter subscription) and uses a pseudonymous cookie ID as well as your visited pages. Usage profiles will be created from the data collected, using pseudonyms. Pinterest will merge this information with additional data from your Pinterest account and use it for reporting on web activities as well as for providing other web usage-related services. We have no control over the data processing by Pinterest and only receive statistics created based on the Pinterest Tag. This allows us to measure your subsequent usage patterns for site analysis and event tracking if you have arrived at our site via a Pinterest ad. The information automatically collected by Pinterest is usually transferred to a server of Pinterest, Inc., 505 Brannan St., San Francisco, CA 94107, USA and stored there. There is no adequacy decision from the European Commission for the USA. Our cooperation is based on the EU Commission’s standard data protection clauses. Data processing is carried out under an agreement between joint controllers according to Art. 26 GDPR.

19. Leadanizer Appointment Booking

We use the tool “Leadanizer” from BeLeadanizer GmbH, Mozartstraße 14, 28203 Bremen on our website to enable you to directly book consultation appointments with us online. As part of the appointment booking process, we process the personal data you provide, such as your name, email address, telephone number, and the desired appointment time.

Purpose of processing: Processing of these data is solely to handle your appointment booking and to contact you regarding your appointment. The legal basis is Art. 6 para. 1 lit. b GDPR (performance of a contract or pre-contractual measures).

Data storage period: Data collected during the appointment booking will be stored only as long as required for the appointment and any follow-up questions, or as long as required by law.

Disclosure of data: Your personal data will not be passed on to third parties unless necessary to fulfil the contract or you have expressly consented.

Your rights: You have the right at any time to request information about your stored personal data, as well as the right to rectification, erasure, or restriction of processing. You may also object to the processing or revoke any consent at any time, effective for the future. Please contact the address named in this privacy policy for these matters.

Further information is available in Leadanizer’s privacy policy at: https://www.leadanizer.de/datenschutz.

20. Releva.nz

This website uses retargeting technology from releva GmbH, Feilnerstr. 10, 10969 Berlin (www.releva.nz). This allows us to target visitors to our website with personalised, interest-based advertising. Such advertising is based on a cookie-based analysis of previous user behaviour, although no personal data is stored. In cases of retargeting technology, a cookie is stored on your computer or mobile device in order to collect pseudonymised data about your interests in a pseudonymised user profile and therefore customise advertising to match the stored information. These cookies are small text files which are stored on your computer or mobile device. This means you’re shown advertising that is highly likely to match your product and information interests. Where the collected information has a personal reference, processing is in accordance with Art. 6 para. 1 lit. a GDPR on the basis of your consent for personalised advertising and participation in market research.

The information generated by the cookie in the pseudonymised user profile is not used to personally identify visitors of this website and is not combined with personal data about the holder of the pseudonym. To generally object to the use of cookies on your computer, you can set your internet browser so that no cookies are stored in future, or delete cookies already stored. You can also permanently object to the placement of cookies or the creation of a pseudonymised user profile by using the opt-out function available at the following link:

https://releva.nz/datenschutz

Further information and privacy details regarding advertising and releva GmbH can be found at https://releva.nz/datenschutz .